More leads
More qualified traffic and prospecting: more people enter for the same investment.
+ — per month
← ROI Calculator 01— 02— 03—
Kommo CRM · Architecture and Interior Design
Sales engine for Architecture and Interior Design: how much do you lose without it?
Architecture and design firms sell high-ticket projects with emotional and lengthy decision-making, and the bottleneck is between the initial contact and the contract signature. Leads come from Instagram, referrals, and the website, talk, ask for a quote, and disappear because the follow-up disappears too. The architect lives immersed in delivering current projects and leaves acquisition to improvisation, losing high-value clients due to a lack of commercial process.
%
R$
R$
You are leaving on the table
—
per month · — per year
Where does this number come from
More leads for the same investment—
More conversion (fast response and follow-up)—
More repeat purchases from the same client—
Total per month—
Project payback—
I want this engine → Typical architecture and interior design numbers. Adjust with yours.
Everything starts from your real revenue per client, the LTV. Four numbers you already have:
Leads per month—
Conversion—
Average order value—
Purchases per client—
Your revenue today—
A structured sales engine moves three levers at the same time. Since they act on the same account, the effect does not add up: it multiplies.
More conversion
Response in minutes, follow-up that doesn't fail, and AI answering after hours.
+ — per month
More repeat purchases
Relationship and base reactivation: the same client buying again.
+ — per month
Revenue today—
With the engine—
What is on the table—
The size of each step depends on where you are starting from: those who already use a good CRM with AI have less to gain (20% per lever) than those who don't use any CRM yet (30%). That is why the calculator asks for your current situation, and it is the only place where an estimate is entered.
01What we believe
The MMV Method applied to Architecture and Interior Design
The MMV Method separates delivery from acquisition and installs a process where the architect doesn't have time to think. Each lead enters Kommo with source, project type, and stage, and follow-up becomes a cadence that survives the office rush. Prioritization follows potential and project stage, not the luck of remembering to return to the right client.
02The stack we build
The right tools, integrated.
Kommo CRM
Organizes leads and project proposals in a pipeline by type (residential, commercial, renovation), with source, potential, and stage of each negotiation.
N8N
Integrates Instagram, website, and WhatsApp to Kommo and automates portfolio sending, follow-up reminders, and the transition from closed project to briefing.
OpenClaw
AI agent responds on WhatsApp and Direct 24/7, qualifies project type, deadline, and investment range, and schedules the meeting with the architect.
Claude Code
Builds the integrations, N8N nutrition flows, and agent prompts, calibrating to the commercial process and the firm's real ticket.
03The funnel
Outbound + inbound, with a qualifying form.
Outbound
Active prospecting of construction companies, developers, and high-end clients under construction, with an approach segmented by project type and size.
Inbound
Portfolio on Instagram and project content attract the client, who is captured and nurtured with cases until ready for the briefing meeting.
Tracked form
Tracked briefing form qualifies project type, deadline, and investment range, giving the architect context for an accurate proposal.
04Service + commercial process
The lead receives a quick response from the agent and the briefing meeting is scheduled, with structured follow-up of several touches until the contract is signed. The high-value proposal presentation remains with the architect in a meeting, and the closed project enters an onboarding cadence to start without noise.
05Visibility (SEO · AEO · GEO)
Captures searches like 'CRM for architecture firm' and 'how to acquire interior design project clients' with answer-first content about creative commercial process, positioning the page to be cited by AI when architects seek to organize acquisition without dropping delivery.
Frequently Asked Questions, Architecture and Interior Design
How does a CRM help an architecture firm close more projects?
It ensures that the high-value lead is not lost in the rush of delivery. Each contact from Instagram, website, or referral enters Kommo with source and project type, receives a quick response, and follows a follow-up that doesn't fail until the proposal is signed. Architecture projects have a high ticket, so each recovered lead weighs heavily on revenue.
Does the AI agent serve without losing my firm's tone?
It does. OpenClaw responds on WhatsApp and Direct 24/7 with the firm's language, qualifies project type, deadline, and investment range, and schedules the meeting. The creative relationship and proposal presentation remain with you, who enters the briefing with the client already warmed up and the context ready, without wasting time with the curious.
I don't have time to follow up. Does the system solve this?
It does, and it is the main gain. Kommo triggers reminders and maintains an automatic follow-up cadence while you are immersed in ongoing projects. The lead who asked for a quote and would disappear receives the right touches until they decide, so you stop losing high-ticket clients simply because you didn't remember to return.