More leads
More qualified traffic and prospecting: more people enter for the same investment.
+ — per month
Free tool · CRM ROI
How much you lose without a sales engine?
Enter your numbers and see, with the open account, how much you are leaving on the table.
%
R$
R$
You are leaving on the table
—
per month · — per year
Where does this number come from
More leads for the same investment—
More conversion (fast response and follow-up)—
More repeat purchases from the same client—
Total per month—
Project payback—
I want to unlock this → Estimate with your numbers. The full account is right below.
//How the account works
No black box. This is the account, with your numbers.
Everything starts from your real revenue per client, the LTV. Four numbers you already have:
Leads per month—
Conversion—
Average order value—
Purchases per client—
Your revenue today—
A structured sales engine moves three levers at the same time. Since they act on the same account, the effect does not add up: it multiplies.
More conversion
Response in minutes, follow-up that doesn't fail, and AI answering after hours.
+ — per month
More repeat purchases
Relationship and base reactivation: the same client buying again.
+ — per month
Revenue today—
With the engine—
What is on the table—
The size of each step depends on where you are starting from: those who already use a good CRM with AI have less to gain (20% per lever) than those who don't use any CRM yet (30%). That is why the calculator asks for your current situation, and it is the only place where an estimate is entered.
//Definition
What is CRM ROI?
CRM ROI is how much the CRM returns in revenue over what it cost.
+ Gain
The extra revenue that the process unlocks: lead answered instantly, follow-up that doesn't fail, and client who returns to buy.
− Cost
The implementation project, plus the tool's monthly fee and your team's time until the operation runs.
= Payback
How many months the gain takes to cover the cost. Well implemented, it's usually a few months: each lead that stopped going cold becomes revenue.
//Calculator by segment
See the sales engine blueprint for your niche
We cover 50 segments, each with its own numbers, bottleneck, and stack. Find yours:
No industry matches that name. Try a shorter keyword, or contact me and we'll build a solution for yours.
Health, beauty and wellness 11
Real estate, construction and design 7
Vehicles 3
E-commerce and retail 7
Professional services 12
Marketing, education and digital 8
Solar energy 2
//Frequently Asked Questions
Before you ask
How to calculate CRM ROI?
CRM ROI is the gain generated divided by the project cost. In practice: take your current revenue (leads × conversion rate × average order value), estimate revenue with a structured process (higher conversion due to automatic follow-up and fast response), and compare with the investment. The annual difference over the cost is your return.
How much does a CRM with automation increase sales?
There is no magic number: it depends on your bottleneck. Where the gain appears: answering the lead in seconds (speed-to-lead), follow-up that doesn't fail (most sales need 5+ contacts), and AI answering 24/7. The calculator lets you adjust the expected improvement with your own numbers, no guesswork.
How much does it cost to implement a CRM with automation and AI?
In Brazil in 2026, a lean project is between R$ 3,000 and R$ 8,000; a complete machine with AI can exceed R$ 20,000, plus the tool's monthly fee. The calculator uses an average cost that you can edit to see the payback in your case.
Is the calculator accurate?
It is an honest estimate based on YOUR numbers (leads, ticket, conversion) and a conversion improvement that you adjust yourself. It doesn't promise miracles: it shows the order of magnitude of what is leaking due to lack of process, the calculation is open for you to check.
Next step
The number doesn't turn into revenue by itself.
The estimate shows the size of the hole. The diagnosis shows where it is in your operation and what needs to be built to close it.