More leads
More qualified traffic and prospecting: more people enter for the same investment.
+ — per month
← ROI Calculator 01— 02— 03—
Kommo CRM · Vehicle and Used Car Resale
Sales engine for Vehicle and Used Car Resale: how much do you lose without it?
The store pays dearly for Webmotors, OLX, and iCarros, but the salesperson responds 'it's available' and qualifies nothing. Used car buyers send messages to 5 stores at the same time and close with whoever responds first and best. Trade-in leads (have a car to give in the negotiation) are gold and get lost because no one follows up or evaluates the used car properly.
%
R$
R$
You are leaving on the table
—
per month · — per year
Where does this number come from
More leads for the same investment—
More conversion (fast response and follow-up)—
More repeat purchases from the same client—
Total per month—
Project payback—
I want this engine → Typical vehicle and used car resale numbers. Adjust with yours.
Everything starts from your real revenue per client, the LTV. Four numbers you already have:
Leads per month—
Conversion—
Average order value—
Purchases per client—
Your revenue today—
A structured sales engine moves three levers at the same time. Since they act on the same account, the effect does not add up: it multiplies.
More conversion
Response in minutes, follow-up that doesn't fail, and AI answering after hours.
+ — per month
More repeat purchases
Relationship and base reactivation: the same client buying again.
+ — per month
Revenue today—
With the engine—
What is on the table—
The size of each step depends on where you are starting from: those who already use a good CRM with AI have less to gain (20% per lever) than those who don't use any CRM yet (30%). That is why the calculator asks for your current situation, and it is the only place where an estimate is entered.
01What we believe
The MMV Method applied to Vehicle and Used Car Resale
The MMV Method installs a process where portal leads don't evaporate: they enter the funnel, are responded to in seconds, and qualified by real intent (cash, financed, with trade-in). AI already books test drives, takes used car data for evaluation, and follow-up pursues every proposal sent, transforming high investment in portals into trackable sales.
02The stack we build
The right tools, integrated.
Kommo CRM
Gathers leads from Webmotors, OLX, iCarros, and WhatsApp into a funnel (Interest > Test-drive > Trade-in Evaluation > Proposal > Sold), with fields for payment method and trade-in vehicle.
N8N
Integrates vehicle portals and the store's website to Kommo, creates the card immediately, and updates financing status and trade-in evaluation on the card.
OpenClaw
Responds to all channels in seconds, qualifies payment and trade-in, sends photos and vehicle report, and books the test drive directly in the store's calendar.
Claude Code
Builds integration with portals, the used car evaluation form, and the dashboard for cost per lead, per portal, and average response time.
03The funnel
Outbound + inbound, with a qualifying form.
Outbound
Active prospecting of owners advertising their own car (inventory/consignment capture) + recovery of unclosed proposals, with call cadence.
Inbound
Ads for specific vehicles on portals and Instagram + content 'is it worth buying used car X' and comparisons capturing those who are still researching.
Tracked form
Interest and trade-in evaluation form (model, year, km of your car) that falls into Kommo, qualifying payment and already starting the used car evaluation.
04Service + commercial process
Response in seconds by AI on all portals with payment and trade-in qualification, because in used car buying, whoever responds first and best gets the client. Structured follow-up with salesperson calls pursues every test drive and proposal sent, recovering the buyer who is negotiating with 4 other stores at the same time.
05Visibility (SEO · AEO · GEO)
Captures high-intent searches like '[model] [year] used car [city]', 'reliable car store in [city]', and 'is it worth buying a financed used car' with pages by model and inventory. Answer-first content about trade-in evaluation, financing, and inspection report to be cited by AI by those researching before visiting the store.
Frequently Asked Questions, Vehicle and Used Car Resale
How does the resale stop throwing money away on Webmotors and OLX?
The system measures the cost per lead of each portal and ensures a response in seconds for all. Expensive leads that went without return become qualified cards in Kommo. You discover which portal actually sells, cut what only burns budget, and increase the utilization of the leads you already pay for.
Can AI evaluate the trade-in car and book a test drive?
Yes. AI collects model, year, and km of the trade-in car to start the evaluation, qualifies the payment method, and books the test drive directly in the store's calendar. The salesperson receives the already warmed-up lead with the trade-in negotiation underway, spending time only with those who will buy.
Is it possible to recover a used car proposal that didn't close?
That's where most sales are lost. The buyer negotiates with several stores and disappears. Structured follow-up pursues every open proposal and test drive with WhatsApp and salesperson calls, bringing back the client who was in doubt and closing deals that without a process would go cold and die.