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Kommo CRM · Tourism and Travel Agency

Sales engine for Tourism and Travel Agency: how much do you lose without it?

The agency puts together a beautiful package quote, sends it on WhatsApp, and the client disappears. Travel is an emotional and slow purchase: the person researches for months, asks for quotes from several agencies, and decides close to the date. Without a CRM, the consultant doesn't follow up on open quotes, forgets the agreed return date, and the lead closes with whoever remembered to call back or books alone on the CVC site.

%
R$
R$
You are leaving on the table
—
per month · — per year
Where does this number come from
More leads for the same investment—
More conversion (fast response and follow-up)—
More repeat purchases from the same client—
Total per month—
Project payback—
I want this engine →

Typical tourism and travel agency numbers. Adjust with yours.

Everything starts from your real revenue per client, the LTV. Four numbers you already have:

Leads per month—
Conversion—
Average order value—
Purchases per client—
Your revenue today—

A structured sales engine moves three levers at the same time. Since they act on the same account, the effect does not add up: it multiplies.

01—

More leads

More qualified traffic and prospecting: more people enter for the same investment.

+ — per month
02—

More conversion

Response in minutes, follow-up that doesn't fail, and AI answering after hours.

+ — per month
03—

More repeat purchases

Relationship and base reactivation: the same client buying again.

+ — per month
Revenue today—
With the engine—
What is on the table—

The size of each step depends on where you are starting from: those who already use a good CRM with AI have less to gain (20% per lever) than those who don't use any CRM yet (30%). That is why the calculator asks for your current situation, and it is the only place where an estimate is entered.

01What we believe

The MMV Method applied to Tourism and Travel Agency

The MMV Method organizes the long and emotional travel journey into a funnel that doesn't let quotes die. Each lead enters with destination and profile; AI responds immediately, qualifies dates, number of people, and budget, and structured follow-up pursues every proposal sent with the right cadence until the client decides, holding the sale that normally leaks in 'I'll think about it'.

02The stack we build

The right tools, integrated.

Kommo CRM

Organizes each quote into a funnel (Interest > Quote sent > Negotiation > Booking > After-sales), with destination, dates, number of travelers, and budget on the card.

N8N

Integrates WhatsApp, Instagram, and quote forms to Kommo, creates the card immediately, and schedules follow-up triggers by the agreed return date.

OpenClaw

Attends immediately, qualifying destination, dates, profile, and budget, sends package suggestions, and keeps the lead warm while they research and compare.

Claude Code

Builds the intelligent quote form, follow-up cadences by stage, and the dashboard for open quotes, closing rate, and ticket per destination.

03The funnel

Outbound + inbound, with a qualifying form.

Outbound

Active prospecting in the customer base for the next trip (seasonality, honeymoon anniversary) + groups and companies for corporate trips, with call cadence.

Inbound

Package and destination ads with 'starting from R$ X' on Instagram and Google + content 'best time to go to [destination]' capturing those who are dreaming and researching.

Tracked form

Quotation form (destination, dates, number of people, budget) that goes into Kommo already qualifying the lead and starting the assembly of the right package.

04Service + commercial process

Immediate response by AI with qualification of destination, dates, and budget, because travel is an emotional decision that cools off if the lead gets no feedback. Structured follow-up pursues each open quotation with the right cadence and the consultant's call at the moment of decision, recovering the client who requested quotes from five agencies and was going to close with whoever remembered them.

05Visibility (SEO · AEO · GEO)

Captures searches like 'travel package to [destination] [month]', 'travel agency in [city]' and 'best time to travel to [destination]' with pages by destination and type (honeymoon, family, corporate). Answer-first content about itineraries, documentation, and best time to be cited by AI for those still dreaming about the trip.

Frequently asked questions, Tourism and Travel Agency

How does the travel agency stop losing quotes sent on WhatsApp?

Each quote becomes a card in Kommo with destination, dates, and budget, and the structured follow-up pursues the proposal with the right cadence until the decision. Travel is a slow purchase, and the system ensures the consultant remembers to return on the agreed day, closing the client who was going to buy with whoever called back.

Can AI create travel quotes on WhatsApp?

AI qualifies destination, dates, number of travelers, and budget on the spot and sends package suggestions, keeping the lead warm while researching. Complex quotes go to the human consultant already with everything gathered, who assembles the detailed itinerary and closes the sale without wasting time collecting basic information.

Is it possible to sell again to those who have already traveled with the agency?

Yes, and it is the easiest sale. The outbound funnel works the base on seasonality and special dates with call cadence, offering the next destination. Those who have already trusted the agency for a trip close the next one with much less resistance, turning the portfolio into a recurring engine of new sales.

Let's build the sales engine for your tourism and travel agency?

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